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Marketing Manager

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  • Posted By: Adecco - Newcastle
  • Address:
  • Contact: 01912221101
  • Date Posted: 5th Aug 2008
  • Salary: £35,000
  • Location: Blyth Valley (NE24 4RG)
  • Reference Code: mk/mm
  • Views Since Posting: 297
  • Full Description:

    My client based in Blyth are a world leader in the design, manufacture and distribution of air breathing and gas detection equipment and they are looking for a Marketing Manger to join there already big team.

    The Main Tasks Include-

    Management of the marketing activities by ensuring an excellence in marketing with special attention on:

    •Consolidate the sales & marketing strategies driving down to specific segment and product strategies

    •Market research / Customer satisfaction surveys
    -Support / coordination and consolidation of activities in UK/Ireland
    -Carry out Safety Customer Satisfaction Surveys

    •Coordinate Product launches and point of sale materials
    -Support / coordination of activities for UK/Ireland
    -Development / “localisation” of launch packs

    •Fairs and exhibitions
    -Management / coordination of fairs, exhibitions and trade shows in UK/Ireland

    •Advertisements / publications / press releases / mailings / give-a-ways
    -Management / coordination of all UK media relations, to include press releases, articles and advertising (on and offline)

    •Literature (brochures, operating manuals, price lists, etc.)
    -Coordinating the regionalisation of all sales literature not originally produced in the UK

    •Coordination UK E-Marketing activities

    •Coordinate UK’s direct marketing campaigns (including database management, printed media and broadcast e-mailing)

    Extended Responsibility:

    •Ensuring that all marketing strategies / activities in UK/Ireland are coordinated and integrated into Business Centre Europe North marketing strategies / activities
    •Coordination of off-line and on-line marketing activities in UK/Ireland with e-marketing manager BC Europe North
    •Contribution to the long term business development of the BC Europe North by sharing and implementing best practice in marketing
    •Co-operation in marketing projects for the BC Europe North

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