My client based in Blyth are a world leader in the design, manufacture and distribution of air breathing and gas detection equipment and they are looking for a Marketing Manger to join there already big team.
The Main Tasks Include-
Management of the marketing activities by ensuring an excellence in marketing with special attention on:
•Consolidate the sales & marketing strategies driving down to specific segment and product strategies
•Market research / Customer satisfaction surveys
-Support / coordination and consolidation of activities in UK/Ireland
-Carry out Safety Customer Satisfaction Surveys
•Coordinate Product launches and point of sale materials
-Support / coordination of activities for UK/Ireland
-Development / “localisation” of launch packs
•Fairs and exhibitions
-Management / coordination of fairs, exhibitions and trade shows in UK/Ireland
•Advertisements / publications / press releases / mailings / give-a-ways
-Management / coordination of all UK media relations, to include press releases, articles and advertising (on and offline)
•Literature (brochures, operating manuals, price lists, etc.)
-Coordinating the regionalisation of all sales literature not originally produced in the UK
•Coordination UK E-Marketing activities
•Coordinate UK’s direct marketing campaigns (including database management, printed media and broadcast e-mailing)
Extended Responsibility:
•Ensuring that all marketing strategies / activities in UK/Ireland are coordinated and integrated into Business Centre Europe North marketing strategies / activities
•Coordination of off-line and on-line marketing activities in UK/Ireland with e-marketing manager BC Europe North
•Contribution to the long term business development of the BC Europe North by sharing and implementing best practice in marketing
•Co-operation in marketing projects for the BC Europe North